Attract, Engage and Retain Top Talent with Data-Driven Branding
In the war for talent, perception is reality. Our Employer-Brand Level Survey benchmarks how current employees and external candidates view your reputation, culture, rewards and purpose. Using our proprietary Employer Value Proposition (EVP) framework, we measure credibility, differentiation and fulfilment across 15 attributes—from career growth to work-life balance and social impact. Results expose mismatches between promise and experience, spotlight hidden ambassadors, and quantify Net Promoter intent to recommend you as a workplace.
We triangulate internal pulse polls, external talent-market panels and social-listening analytics to deliver a holistic brand health check. Custom weighting reveals which attributes drive attraction versus retention, enabling laser-focused investment in what matters most.
Employees are the megaphone of your brand—make sure they’re amplifying the right message.
Survey Outputs & Impact
- Employer-Brand Index – composite score with industry percentile rank.
- Candidate Funnel Insight – awareness, consideration and acceptance drivers.
- Experience Gap Map – contrasts EVP promise with lived reality across regions and demographics.
- Persona-Based Messaging Guide – tailored narratives for key talent segments.
- Roadmap & Metrics – 12-month action plan linking brand investments to recruitment KPIs and retention risk.
- Leadership Briefing Deck – executive-ready storyline for board buy-in.
By aligning perception with authentic culture, you reduce hiring costs, boost engagement and build a magnetic employer brand that endures.
